Teja is a famous director in the Telugu film industry who has directed many blockbuster hit films.Recently, he interviewed hero Gopichand to promote his upcoming film Ramabanam which will release on May 5.During the interview, Teja talked about an issue that is troubling not only movie lovers but also filmmakers.
Cinema is a form of entertainment that is accessible to the majority of people in the country, especially those from the middle class and below.
However, the prices of refreshments in multiplexes, particularly popcorn, make it difficult for them to enjoy the cinema experience.
Teja said that many people have complained to him about the high prices of popcorn in multiplexes.It has become a significant expense for families of four who would spend at least Rs.2000 to 2500, including tickets and refreshments, to watch a film.If the movie disappoints them, they do not feel like coming back again as they are not willing to spend that much money again.This issue has the potential to kill cinema in multiplexes, and it needs to be addressed.
Other people in the industry, including director Harish Shankar, actor Teja Sajja, and many others, agreed with Teja’s statement.They emphasized that it is essential to address this issue, especially since audiences have become more discerning about the films they watch.
It is vital to increase footfall in theaters by taking this issue seriously.Moreover, people should start walking into single screens to bring back their lost glory.
Overall, the high prices of refreshments in multiplexes, especially popcorn, are making it difficult for the middle class and below to enjoy the cinema experience.The issue needs to be addressed to increase footfall in theaters and bring back the lost glory of single screens.The industry insiders have agreed that it is high time to take this issue seriously and find a solution.
