Online messaging market leader WhatsApp has more then 1 billion users worldwide.Out of which, 20 milion users are from India.
Now, you can understand how big market India is for WhatsApp.At present, the most marketable mobile application in India is a mobile wallet.
PayTM has become a daily used routine application for small to big, all transactions.WhatsApp wants to compete with PayTM.
It wants to limit the domination of PayTM
Very soon, WhatsApp could roll out a special update on the lines of PayTM, using which, one can make online payments and transactions.Call it WhatsApp wallet as of now.WhatsApp has already made some official comments on entering mobile wallet market and these days, the hype of WhatsApp entering into the wild world is going upward trends.
WhatsApp will start it’s mobile wallet services first in India (beta users).
Taking the comments and criticism into consideration, WhatsApp will the n bring required changes and will make the new feature available for other Indian users and also to worldwide users.It would be interesting to see what WhatsApp will offer to the customers in order to compete with mobile wallet giant PayTM
Market experts opined that, it would not be easy for WhatsApp to replace PayTM as we have already got habituated of using PayTM pretty much in our daily lives.
However, we can’t ignore the chances, as WhatsApp is a much bigger brand.
