The movie theatres incurred losses due to the pandemic.Even after the pandemic, they are unable to restore their glory.
People prefer to watch films on OTT despite theatrical releases.It seems like people are not interested in coming to the theatres as everyone are having smartphones and OTT subscriptions to watch movies.
For the past few years, entertainment has been gaining ground where the virtues of smartphones have not been found.With the advent of OTTs, the number of youth coming to the theatres has reduced.
The question, however, is how theatres can survive in a situation like this.
Approximately thirty to forty people are directly or indirectly employed and depend on movie theatres.
There are over two thousand movie theatres in the Telugu states, and thousands of families are dependent on these theatres.
It seems like the movie theatre owners are currently waiting for the release of big-budgeted films for this Sankranthi.
Big-budgeted films are piled up for release from December in Tollywood.It remains to be seen if these films succeed in bringing the youth to the theatres.
If not, most of the movie theatres in both the Telugu states would be either closed or turned into wedding halls.Already, most of the wedding halls in Telugu states were turned into wedding halls.
