By Archana SharmaJaipur, Dec 18 : A Jaipur-based designer couple, known for their passion to experiment, has come up with a design that pays ode to architecture by embedding it in modern print.
The designer-architect couple from the Pink City, Ayush and Geetanjali Kasliwal, who won the UN Seal of Excellence thrice, has unveiled ‘Naksha’, a clothing line expressing the new face of modern block printing as an interpretation of architecture on wearables.
Naksha refers to a plan that entails the story of Indo-Persian architecture.The collection revisits the ancient concept of journey towards paradise.Elevated from ‘Hasht-Bihisht’ (The Floor Plan), the eight Paradise plans are transformed into a modern print, alive with striking colours and intricate patterns, hand-blocked in ancient techniques, said designer Ayush Kasliwal.
“I felt the need for a well-designed, affordable, new face of modern block print range, connecting to Indian culture and providing means of livelihood to the artisans,” Ayush said.
His wife, Geetanjali, added: “In today’s fast-fashion world, to have timeless, crafted, meaningful garments that can be worn in different ways, is a must for a design-conscious generation.”
“The Naksha range is an ode to architecture,” she said, adding, “The range defines architecture influencing fashion to express the unconventional in you.With Naksha, you can add a piece of paradise to your home.”The designer-architect couple has been inspired by Indo-Persian architecture.Beautifully hand-blocked by local craftsmen of Jaipur, this range is restoration of ancient crafts, said Geetanjali.Practicing traditional techniques of block printing, this range brings a contemporary outlook to the conceptual and ethical range, which continues to script the tale of handcrafted fashion legacy that has been making a mark across the globe since years, she added.arc/shb/
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She said that the Naksha collection is an ode architecture and added, “The range defines architecture.Fashion can express the unorthodox in you.” Naksha can bring a little bit of paradise into your home. Indo-Persian architecture inspired the designer-architect pair.
Geetanjali said that this is a range of restoration of old crafts.It was beautifully hand-blocked in Jaipur by Jaipur craftsmen.
This range uses traditional block printing techniques, but it brings an updated outlook to both the ethical and conceptual ranges.It continues the story of handmade fashion that is making a difference around the world since many years ago, she said.
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