Plabita Sharma New Delhi, Nov 27, (IANSlife).The World Vegan Month of November typically brings with it an increase in dialogue and searches about Vegan lifestyles, sustainable living, and clean beauty.
Before you start to think about the Vegan lifestyle, it is important that you understand the basics of it.
Veganism is a lifestyle that encourages compassion and a greater awareness of the impact one’s actions have on the world.These two factors are what motivate vegans to make sure that their daily lives do little to no harm to the planet, its people, and all of its inhabitants.
Beauty industry has been scrutinised time and again for its impact on consumers and the ecosystem.
This can be in the manufacturing process or in the consumer’s thinking processes.As the world moves towards embracing Global Sustainability Goals, which commits to a world that works with natural resources rather than against them, it is only fair that each person is curious about making the right choices for their beauty bag.Many consumers are confused by the claims of multiple brands that offer sustainable and vegan beauty products.Here’s a quick guide to help you make the right decisions.
Vegan and cruelty-free labels
Vegan beauty products are 100% plant-based, and have no animal ingredients or by-products.The label “cruelty-free” means that the ingredients of the final product were not tested on animals or caused harm to animals.
To verify the authenticity of the products, you can check if they have been legally certified by PETA (People for the Ethical Treatment of Animals) or verified by Vegan organizations such as The Vegan Society.Vegan and cruelty-free products are generally more gentle because they don’t contain harsh chemicals or solvents.
Natural and ethical ingredients
It is equally important that you only invest in products made from ethically sourced, sustainably harvested ingredients.It is important to ensure that vegan products are derived from plants.
However, it is also important to ensure that the environmental impact of manufacturing is minimal.Face scrubs can be very damaging to not only the skin but also to marine life.
It is a good idea to choose natural ingredients over synthetic ones.Sugar, salt, and coffee are all natural scrub ingredients that are gentler than synthetic scrubs.
Packaging that is sustainable and environmentally friendly
Although ingredients and formulations can be certified, it’s important to also pay attention to the quality, material, and nature of the packaging where the product is stored.Clean-beauty standards have increased and so has the demand for such products.
This gives brands the opportunity to improve their packaging in a way that is sustainable and does not damage the environment.This could mean using recycled materials that can be renewed, or even the idea of upcycling product packaging for storage or decoration.
The Body Shop recently launched a new line, vegan hair care and body butters.The packaging is made from recycled plastic that can be recycled further, which continues the recycling system.
The handles of their makeup brushes are made of wood, rather than plastic.This adds to their elegance and eco-friendly materials.
This is just a small part of a long list that can help you live a healthier and more conscious lifestyle.Demand drives supply.
As people demand ethical and responsible production, more brands are responding.The Body Shop, a household name, has been a leader in discussions on sustainable, clean and green beauty for decades.
This has made them a favorite among many vegans.
(Plabita Singh, National Training Manager, The Body Shop India).
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