For a decade now, Mahesh Babu has been the face of Telugu Cinema bringing corporate production companies to Tollywood and attracting brands across the nation for himself. He is the first from the southern space to endorse brands national wide. Evidently, he is termed as the most popular hero of Telugu. But, Prabhas may dethrone the Superstar, market experts opined.
Although Baahubali already made Prabhas pan India popular and brought him a big brand like Mahindra, Mahesh still dominates him in every aspect. Even today, the Prince is the most paid Telugu actor and also the brand with highest earnings. But things would change with Baahubali 2. The second installment of Baahubali series is coming up with sky high expectations and in the heat, it could go anywhere at boxoffice. It is heard that couple of Bollywood production houses are already in talks with Prabhas for making bilinguals.
The humongous success of Baahubali, a couple of Bollywood projects might multifold Prabhas’s popularity, brand value and also his remuneration for films. If happens, there is no question, he will make Mahesh sweat hard to maintain his position, if you think dethroning him is bit hard.